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Justin Bryce's Articles in Marketing

  • Enter Into Joint Ventures With Caution
    The entity created when two businesses, individuals, corporations or other legal participant join forces for strategic reasons is called a joint venture, or JV. Joint ventures can be very beneficial for small businesses looking to grow their customer pool, or larger businesses seeking innovation or new ideas.
  • Joint Ventures Offer Benefits When You Know Where To Look
    If you are a small business owner or thinking of becoming one, you have probably heard the term "joint venture" or JV. All this means is a partnership between businesses that have specific interests in mind, such as combining their strengths or sharing their customers.